Made For The Modern Trail
TIMBERLAND has long been known and respected as a brand for the outdoors. this fall, with its global MADE FOR THE MODERN TRAIL campaign, the brand is re-defining the outdoors, bringing it closer to the city, where a new generation of adventure seekers lives and thrives.
the #ModernTrail platform celebrates adventures in spontaneity that fill consumers’ lives in cities around the world. timberland’s fall 2015 collection delivers all-day versatility, outdoor performance and adaptive style for this active urban lifestyle.
The Modern Trail is a journey of city streets, unpredictable weather and last minute plans. wherever the day’s path may lead – through shifts in temperature and terrain, on rugged days and refined nights – adaptability is fundamental to any outfit.